Final Lost teasers leave fans puzzled: marketing misfires, cryptic clips and why the show resists tidy closure despite hype.

We pose tough questions about ‘Microhoo’ search: competition, privacy, ad revenue and whether the product can survive scrutiny.

Tracing the parody Michael Kay Twitter feed: authenticity, satire and the blurred line between real and fake online personas.

After Karl Malden and others, a celebrity death tally reaches eight & examining mortality narratives and how media shapes remembrance.

A look at Weather Channel’s fresh brand voice, new programming and whether its musical experiments hit the right note with viewers.

Controversy over OK! Magazine’s morbid Michael Jackson cover: sensationalism, sales tactics and ethical fallout at the newsstand.

Examining how Google and Bing use verbs in search and marketing & who wins online attention and clicks.

How radio honored Michael Jackson & which stations embraced the moment, which missed it, and what the industry made of it.